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Garmin Flat on Release of New Device

Garmin (NYSE: GRMN) shares barely moved in the first hour of trade Wednesday, on the announcement the Approach® Z30 laser range finder, the latest addition to the Garmin golf ecosystem, helps golfers see the course in new ways. This innovative device offers excellent ranging performance and introduces the Range Relay feature, which sends ranged distances to a compatible Garmin smartwatch or the Garmin Golf™ smartphone app. Once the target has been locked in by the Approach Z30, the ranged distance and a laser range arc will display on the paired Garmin device to give players a visual indication of the pin position and everything in play around it.

Designed to provide golfers with even more situational awareness on the course, the Approach Z30 delivers fast and precise distance readings1 up to 400 yards away, gives players six times magnification through the viewfinder and vibrates once it locks in on the pin.

Players can view distance from the pin and to the front and back of the green to help gauge how to play a shot.

They can also see how far each shot should actually play with yardage adjusted for elevation changes. For an even greater level of accuracy, pair with a compatible device to receive PlaysLike distance that factors in air density, which affects how far a ball will travel.

GRMN gave back a cent to $160.30.